Initiated in 2022, the Rowad program supports Saudi entrepreneurs to pursue business success. By enhancing financial literacy, Rowad equips entrepreneurs with the management and planning skills to scale and grow their ideas to maturity.
Start-up ventures are a vital component of any rapidly diversifying and developing economy. Entrepreneurs have the potential to bring game-changing ideas that can transform sectors and create a lasting impact in the lives of entire communities.
Vision 2030 goals have outlined a path for the Kingdom’s startup ecosystem, including increasing the contribution of SMEs from 20% to 35% of GDP. A number of regulators and government institutions are lending their support to start-ups, with the potential to propel economic growth and develop the society.
